Six Reasons A Custom Calendar Is a Worthy Marketing Investment
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If you think people get enough calendars around the holidays, think again.People do not get enough calendars at the holidays! Especially seldom given are the most useful kind: ones you can keep on your desk, or take with you in a handbag. Want to know some reasons we think you should include calendar printing in your next marketing campaign? Let me show you six reasons why printing a calendar would be a good idea for your business.
1. This is a seriously low-cost marketing effort
Imagie how often your customers will glance at your logo and pictures on the wall on a daily basis. Probably several times per day. That immediately makes them a very economic way to show your message to people. Think of this way; if your calendar is looked at twice a day over a typical year, and it cost $5 to produce, then it’s going to be well worth the original cost.
2. Build a reputation and build anticipation!
Every year my father - who owns a dry cleaning business, has bought a similar calendar. It shows Norman Rockwell portraits. Hard to believe, but his customers apparently will start asking about next year’s calendar in October. They’re actually looking forward to seeing the next instalment!
His customers really love the tradition he’s built and actively look forward to seeing the next calendar.
3. You know who gets it and when.
You are in control with a calendar- decide who’s going to receive it and when.You can hand them out personally or mail them, knowing that each person is going to receive his calendar. As a gift, you’ll know how many to order for your customers. Don’t forget to order a few extra for newer customers!
4.Customers see them as gifts, not advertisements.
We all need calendars, and as such you are providing a service rather than an advert for your company when you send out a calendar. Customers are far more likely to trust this practical type of advertising than any other.A Customized Calendar can really add value to your customer relationship as a consequence.
5. Offer your customers variety all year round
You can select whatever theme you would like, or more importantly, a theme you think your customers would like, and get a variety of photos on that theme.
6. Calendars can become more valuable
As the year goes on, the busier people’s lives get.This means more jotting of notes on calendars to remember dates, birthdays and important appointments. Quite often, people will actually write phone numbers on their calendar to keep track of their friends. How many times have you heard people say ‘I’m lost without my diary’? The calendar is truly a useful thing to receive so don’t be shy this year - be sure to give your customers one!
We print a Customize Calendar that includes information on hundreds of countries and their respective public holidays. Order yours today!

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