The Most Important Aspects About Global Marketing That Everyone Should Know
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Global marketing can cause numerous problems for the U.S. b-to-b marketer. In many cases, U.S. direct mail campaigns use colloquial ex-languages. Several languages, most notably German, take up considerably more physical space than English, and mailing sizes, specifications, and postage vary from country to country. The European size for mailing packages, for example, is [...]
